Bhutan Tourism Monitor Annual Report 2012

One of the main responsibilities of the Tourism Council of Bhutan Secretariat as the apex tourism regulatory body in the country is to ensure that the industry grows in a sustainable manner. This vision is realized through the implementation of national tourism policies and various regulations that uphold this vision. Policy decisions have to be based on research and factual findings as opposed to relying solely on anecdotal evidences that may not give the full picture. Therefore, the annual tourism report – The Bhutan Tourism Monitor – a publication of the Tourism Council of Bhutan seeks to provide quality information, factual findings and forecasts to meet the needs of a wide range of tourism sector users. It ensures the tourism industry has the information it needs to support policy, marketing and the commercial decisions relating to the sector. It not only presents overall tourism performance of a particular year, but also an indepth study on visitors’ first-hand feedback to understand visitor preferences and motivations, and a detailed market research and analysis…

Download [ Bhutan Tourism Monitor Annual Report 2012 ]

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